Approaches and Rates
- CardOnline Canadian Advertising Rates and Data
Look for articles and podcasts to find advertising trends and strategies. Search by keywords.
For example - search advertising to find:
- Generation Z: The Next Wave of Consumers
- The Rise of Food & Drink E-Commerce: Digital Baskets Replace Supermarket Trolleys
- Survey Results: 8 Global Consumer Types for Marketing in 2018
- The Ungendered: Marketing to a Non-Binary Generation
- Internet of Things (IoT): From Everyday Items to Conduits of Digital Commerce
- Browse reports in Passport under Consumers - Digital Consumer
- Interactive Advertising Bureau
- Google Ads
- Facebook Ads
- Advertise on Goupon
- Marketing's influence in Canada [electronic resource] provides industry data on advertising spending and choices of media used.
Go to the subject guide Social Media for tips on searching, statistics and reports.
- Global Social Media Statistics Summary 2018
- Social Media Statistics & Facts
- Instagram, Pinterest, and even Tinder: How small nonprofits are going beyond Facebook and Twitter
- By the Numbers: Social media in Canada